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Frequently Asked Questions
We Know You're Curious
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What is the cancellation policy?
Who sets up the welcome, birthday and anniversary emails?
What is an "additional email"?
Can I have multiple lists for different types of messages?
Can I look at emails I've already sent?
How does WildFire know when my email is ready to send?
Can customers print out my emails more than once?
Are the emails that I send considered SPAM?
Will my email look like it is coming from my business?
Can I do a customer survey?
Can I use pictures in my email?
How can I make WildFire work for me?
What do customers need to provide me?
Why would my customers want to sign up to receive my emails?
Can people join my email club through my website?
Can I tell who actually opens the emails?
How many sign-up slips do I get when I start my email program?
How do I send the completed sign-up slips to you?
How do I give out the sign-up slips to my guests?
How often should I email my customers?

Q: What is the cancellation policy?
A: You may cancel this agreement at any time after 6 months, for any reason
by giving written notice to Wildfire. Within 31 days following the Cancellation Date, and upon receipt of all outstanding payments, Wildfire will deliver to the billing address noted in Appendix A of your contract, your data files in a commonly accessible data format. If payment is not received within 60 days following the Cancellation Date, Wildfire may destroy and remove from its equipment your files without further liability to you.

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Q: Who sets up the welcome, birthday and anniversary emails?
A: We'll do that for you! Just complete our On-boarding Checklist with your Sales Rep, and we'll get everything ready for you.

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Q: What is an "additional email"?
A: You can send up to two messages to your customers each month. If you intend to send more than the alloted amount, each additional send will cost an additional $49.00.

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Q: Can I have multiple lists for different types of messages?
A: Yes. All members are joined to your General Mailings list. In addition, you can have up to three additional opt-in lists on your sign up sheet, allowing members to check the box if they want to hear from you with special content.

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Q: Can I look at emails I've already sent?
A: Absolutley! You'll have a password protected directory so that you may veiw any of your sent emails.

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Q: How does WildFire know when my email is ready to send?
A: We'll call you at the beginning of each month to plan out your sends. We'll talk about what you want to offer, and understand when you want them to go out.

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Q: Can customers print out my emails more than once?
A: Yes they can So, we suggest you require a minimum purchase, include a "tight" expiration date of 14 to 30 days or other restrictions to mitigate this issue, such as "May only be used once," and/or "One certificate per party."

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Q: Are the emails that I send considered SPAM?
A: No, they are not SPAM. The only recipients of your emails are customers who have asked to receive messages from you.

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Q: Will my email look like it is coming from my business?
A: Yes, your email will be completely custom to your business.

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Q: Can I do a customer survey?
A: Yes! Once a quarter, you can work with your Sales Rep to create a customer survey. Results of the survey are automatically tallied and sent to you in an easy to read format.

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Q: Can I use pictures in my email?
A: Yes. When you talk to your Sales Rep at the beginning of the month, let them know if you have pictures you'd like to use. We can also use stock photography.

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Q: How can I make WildFire work for me?
A: Build a big list. Motivate and train your staff to collect email addresses. Add the collected email addresses to your list in asap by mailing the completed in-store sign-up slips using the postage-paid, pre-addressed data entry envelopes.

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Q: What do customers need to provide me?
A: On an in-store sign-up slip or business card, they need only provide their first and last names, email address and birthday (which will trigger an automatic email on their birthday).

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Q: Why would my customers want to sign up to receive my emails?
A: They like your business. They want to hear from you. They want to receive emails from you, including the welcome and birthday emails. They want to receive exclusive offers from you.

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Q: Can people join my email club through my website?
A: Yes. WildFire allows you to create a subscriber web page where your customes can sign up for your email club. Your Sales Rep will provide you with the link when your account is set up.

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Q: Can I tell who actually opens the emails?
A: Yes! Each month, you'll receive a detailed report of how many people opened your email, as well as who they actually were.

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Q: How many sign-up slips do I get when I start my email program?
A: When you join, you'll receive 2,000 slips (40 pads of 50). If you need more, just let your Sales Rep know.

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Q: How do I send the completed sign-up slips to you?
A: When you join, you will receive 12 postage-paid pre-addressed data entry envelopes (a 6-month supply) for you to send us your completed sign-up slips on a bi-weekly basis.

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Q: When do I give out the sign-up slips to my customers?
A: It depends on your business type. Some businesses have them near the register for when clients are checking out. Others hand them out as customers enter the store. Some restaraunts pass them out with the customers food.

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Q: How often should I email my customers?
A: You can send emails to your customers up to two times per month. That is best frequency for email sends.

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